BackMarket Atlasby BevGenie, home

All markets/Kansas/Topeka, KS171,000 adults 21+

Topeka sits near the middle for most spirits; Canadian whisky and whiskey liqueur rank highest.

Based on Iowa; its group checked in Pennsylvania. Compared with the 387 US metro areas.

How to read this

Each score: how closely Topeka’s people match the Iowa counties where that drink’s sales make up a bigger share of spirits sales. Not a sales figure.

Each row ranks Topeka among 387 metros for one category. It does not compare categories with each other.

Beside each category is the Census measure the model leans on most for it here.

Each category’s standing comes from a model fitted to Iowa county sales on public Census measures only, checked in Pennsylvania for its group; only the 8 spirits groups and the 24 subcategories that passed are ranked.

An association between places, not a cause or a sales forecast.

The whole book: 32 ranked categories

Show all 32Show the top 8 and bottom 3

Each dot is where Topeka ranks among the 387 metros for that category, on the scale printed above its block. Point at a row to see it on the map; click to read it.Tap a row to read it.

Who lives here

The usual metro = the middle of the 387 US metro areas.

Tap a bar: the book follows.

Leans away from

  • American Dry GinLower income per person than the usual metro: $37,835 against $39,171.360thof 387 metros
  • Cognac and Imported BrandyMore professional jobs than the usual metro: 39.3% against 39.0%.349thof 387 metros
  • 100% Agave TequilaMore professional jobs than the usual metro: 39.3% against 39.0%.340thof 387 metros

Topeka on the map

Topeka among the 387 US metro areas.

Did you know?

36thlowest of 387 metros

Topeka is among the 36 metros where incomes are most equal: 0.429 here, usual 0.458.

Explore Topeka live: every drink and every kind of person here
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What this rests on

County sales by category in Iowa (99 counties, Oct 2025 to Sep 2026), checked in Pennsylvania (67 counties, Jul 2024 to Jun 2025), plus Census ACS 2024 5-year. An association between places, not a cause or a sales forecast.